Grand View Research predicts that the MVNOs industry would grow by 7.8 percent by 2025. The causes for this are various. Including increased smartphone penetration and global mobile data usage. Especially countless technology advancements, and user engagement programs. Not forgetting the introduction of new services, and more. As a result of the company’s rapid growth, remaining one step ahead of the competition has become increasingly difficult.
What is MVNO
The abbreviation MVNO stands for a Mobile Virtual Network Operator. Simply said MVNO refers to a reseller of wireless communications services.
In short, an MVNO leases wireless capacity (in effect, buys “minutes”) from a third-party mobile network operator (MNO) at wholesale costs and resells it to consumers at discounted retail pricing under its business brand.
How does MVNO work
To put it differently, a mobile virtual network operator (MVNO) is a wireless communications service provider that doesn’t own the infrastructure of the wireless networks it uses to provide services to its customers.
In general, an MVNO makes a business arrangement with a mobile network operator to get access to network services in bulk at wholesale rates. It then sets retail prices on its own. Another key point is, that the MVNO can do its customer service, billing support systems, marketing, and sales. Or it can hire the services of a mobile virtual network enabler (MVNE).
How many types of MVNOs are there
The dedication of MVNOs to owning and managing the operational components of the business model distinguishes them into 4 types:
- Branded reseller- doesn’t own network elements but may run customer care, marketing, and sales.
- Service Provider- handles its customer assistance, marketing, sales, and distribution and sets its own pricing separately from the MNO.
- Enhanced Service Provider – has its infrastructure, giving it more control over its offerings.
- Full MVNO – has its infrastructure, giving it more control over its offerings.
More incentives and value-driven services are being added by MVNOs. With attention to the number of mobile users continues to rise. This increases customer loyalty. MVNOs can adopt new VAS that are both cost-effective and innovative thanks to the implementation of VoIP-based services. The MediaCore SBC from Speedflow will be a big assistance to them.
Operators can set themselves apart from the competition and carve out a new revenue stream with the MediaCore SBC. Their customers will be able to make low-cost international calls. At the same time, SMS transmissions. MediaCore SBC’s clever features make this feasible. Traffic can be regulated using A/B numbers to maximize profits. Thanks to the system’s sophisticated routing algorithm, of course.
MediaCore always meets IP call QoS needs. In conclusion, the built-in Guardian and FAS detection systems ensure quality.
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