Speedflow at WWC Madrid 2026: Where Telecom Conversations Become Working Partnerships

Three days in Madrid can shape months of cooperation.

From 16 to 18 September 2026, Speedflow will attend Wholesale World Congress 2026 at Meliá Castilla in Madrid, Spain. This year, we are joining the event as a Silver Sponsor, supporting one of the industry’s key meeting points for the international wholesale telecom community.

For Speedflow, WWC Madrid is not simply another date in the events calendar. It is where conversations about traffic, routes, infrastructure, and growth can move beyond email threads and rate sheets. Partners can sit at one table with the people responsible for strategy, voice operations, business development, product direction, and MediaCore sales.

The purpose is not to collect more contacts. It is to leave Madrid with a clearer understanding of where our businesses can work together.

What Is Speedflow Doing at WWC Madrid 2026?

Speedflow is attending WWC Madrid 2026 as a Silver Sponsor and will hold meetings with international carriers, VoIP providers, technology companies, and existing partners.

The Speedflow team will discuss wholesale voice traffic, routing requirements, MediaCore, NexaMSG, telecom infrastructure, and new areas of cooperation. Meetings can be arranged in advance through a Speedflow account manager or by emailing info@speedflow.com.

More Than Attendance: Speedflow as a Silver Sponsor

Speedflow’s Silver Sponsor status gives our participation a broader meaning. We are not only coming to attend meetings; we are supporting the professional environment where new carrier relationships are formed and long-standing partnerships move forward.

Wholesale telecom is built on commercial logic, technical performance, and trust between people. A route may begin with numbers, but sustainable cooperation depends on how well both sides understand the traffic behind those numbers and how effectively they respond when the business changes.

That is the kind of conversation we want to have at WWC Madrid 2026: specific, informed, and connected to a real operational need.

Start with the Traffic, Not the Route List

Voice remains one of the central directions of Speedflow’s business. At WWC Madrid, our team will meet with carriers and VoIP providers looking to develop existing cooperation or explore a new routing relationship.

A useful voice discussion should begin before a rate is placed on the table. It should establish where the traffic is going, what type of calls are being sent, which destinations carry the highest commercial importance, what quality level is expected, and how the routing model should respond when volumes or priorities change.

Speedflow works with CLI, CC, Non-CLI, and TDM traffic, but the route type alone does not define the solution. Destination behavior, traffic profile, quality expectations, commercial priorities, and backup logic all influence whether a route is the right fit for a partner’s business.

This is why we use an individual approach. Instead of starting every meeting with the same route list, we begin with the structure and objectives of the partner’s traffic. The result is a more relevant conversation and a stronger basis for long-term cooperation.

Existing partners can use WWC to review current work, discuss priority GEOs, and identify new areas for cooperation. Companies meeting Speedflow for the first time can speak directly with the people who understand both the commercial and operational sides of wholesale voice.

Learn more about Speedflow wholesale VoIP services.

The Route Is Only Part of the Infrastructure

Traffic growth creates opportunities, but it also puts pressure on the systems behind the traffic. Routing, switching, billing, reporting, capacity, and operational control need to develop together.

This is where the conversation with the MediaCore SBC team becomes relevant.

MediaCore is Speedflow’s carrier-grade Class 4 softswitch for wholesale telecom operations. At WWC Madrid 2026, partners will be able to discuss their current infrastructure directly with our product and sales specialists: what is working, where the operational limits are, and what the next stage of development requires.

The discussion will not begin with a standard software demonstration. It will begin with the network and the business behind it. For one company, the priority may be greater control over routing and billing. For another, it may be capacity, reporting, automation, or preparation for further growth.

The wider Speedflow product ecosystem, including NexaMSG, will also be represented in Madrid. This gives partners an opportunity to look at individual products within the wider context of their telecom operations rather than as isolated tools.

One Delegation, the Full Business Conversation

Speedflow will be represented by colleagues from leadership, wholesale voice, business development, product management, innovation, and software sales:

• Vlad Ellis, CEO
• Nata Ellis, COO
• Daniil Ellis, Product Manager and Head of Innovations
• Denis Mollov, MediaCore Sales Director
• Alina Kuznetsova, Head of Business Development
• Max Goshtynar, Head of Voice
• Denys Dobrov, Product & Sales Manager
• Sasha Galetic, Voice Account Manager

The strength of this delegation is not simply its size. It is the ability to examine one business case from several perspectives in the same room.

A conversation may begin with a destination or traffic requirement, continue with commercial and operational details, and lead to a wider discussion about infrastructure or product strategy.

Partners will not need to explain the same business context separately to different departments. The right specialists will already be part of the meeting.

What Should We Discuss in Madrid?

The most valuable meeting is the one that starts with a real question.

It may be a destination that needs a different routing approach. A traffic profile that has changed. A requirement for CLI, CC, Non-CLI, or TDM cooperation. A need to review switching, billing, reporting, or capacity. Or a broader question about how a telecom business should prepare its infrastructure for the next stage of growth.

These are the discussions Speedflow is bringing to WWC Madrid 2026.

Our role is not to force every conversation toward the same answer. It is to understand the situation, involve the right people, and determine whether there is a practical basis for cooperation.

Meet Speedflow at WWC Madrid 2026

Wholesale World Congress 2026 will take place from 16 to 18 September at Meliá Castilla, Calle del Poeta Joan Maragall 43, Madrid, Spain. Speedflow will participate as a Silver Sponsor.

To schedule a meeting, contact your Speedflow account manager, send us a direct message, or email info@speedflow.com. Tell us what you would like to discuss so we can involve the right member of our team and prepare for a focused conversation.

We look forward to meeting partners, colleagues, and new members of our professional community in Madrid.

Event dates, venue details, and the Madrid location are based on the official WWC 2026 agenda and the Wholesale World Congress website.

Frequently Asked Questions

When and where is WWC Madrid 2026?

Wholesale World Congress 2026 will take place from 16 to 18 September 2026 at Meliá Castilla in Madrid, Spain.

Is Speedflow a sponsor of WWC Madrid 2026?

Yes. Speedflow will participate in WWC Madrid 2026 as a Silver Sponsor.

What can companies discuss with Speedflow at WWC?

Companies can discuss wholesale voice traffic, CLI, CC, Non-CLI and TDM routing, priority destinations, partnership opportunities, MediaCore, NexaMSG, and telecom infrastructure requirements.

How can I schedule a meeting with Speedflow?

Contact your Speedflow account manager, send Speedflow a direct message, or email info@speedflow.com with your preferred meeting date and discussion topic.